Machina
Clinical credibility. Digital scale.

Health Tech

Health tech companies need to earn trust from two audiences simultaneously — patients who want to feel cared for, and clinicians or health systems who need to know it works. We build the marketing infrastructure that serves both.

Discuss your project
01

Patient acquisition at scale

Telehealth and digital health companies live and die on patient acquisition cost and lifetime value. We build the full-funnel acquisition systems — SEO, paid search, social, and content — that lower CAC and improve patient retention through the care journey.

02

Clinical credibility for institutional buyers

Health system and payer buyers have procurement processes that take months and involve multiple stakeholders. We build the content, case studies, and demand generation programs that keep health tech companies visible and credible throughout that process.

03

Compliance-safe marketing

HIPAA, FDA regulations, and state-level health advertising rules create real constraints. We have experience building health tech marketing programs that stay compliant while still converting.

What we do

Capabilities for health tech

  • Patient acquisition strategy
  • Telehealth marketing
  • Health system and payer demand gen
  • Compliance-safe creative
  • Clinical content and case studies
  • App and platform growth

Case Study

78%
Treatment conversion

Hormn: Telehealth Platform

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