Machina

Malvestida

Brand Identity · 2022
Brand IdentityLogo DesignVisual SystemMerchandise
Malvestida — brand identity hero

Client

Malvestida

Category

Brand Identity

Year

2022

Deliverables

Brand Identity, Logo Design, Visual System, Merchandise

Malvestida evolved from a fashion blog into a platform for mental health, gender equity, and social diversity. The challenge was building an identity that could carry that weight — strong enough to represent a community, flexible enough to evolve. We built a mark defined by strength, effervescence, and movement: a visual system that reflects exactly who Malvestida stands for.

Malvestida — identity showcase
Malvestida — design detail
Malvestida — design detail
Malvestida — design detail
Malvestida — design detail
Malvestida — design detail
Malvestida — design detail
Malvestida — design detail
Malvestida — design detail