SEO case study
How Klement Family Dental grew ranking keywords 88% and visibility 49%
Klement Family Dental offers general, restorative, emergency and cosmetic dentistry from two offices in St. Petersburg, Florida. The team improved the site’s navigation, metadata and links, and published approved content on the practice’s behalf.
Family and emergency dentistry
stpetedentist.com
+88%
Ranking keywords
+49%
Visibility, over 14 months
+28%
Organic traffic, over 14 months
Overview
The business behind the search.
The practice runs two offices in St. Petersburg, St. Pete and Old Northeast, and is open six days a week. It offers general, restorative, emergency and cosmetic dentistry with flexible scheduling.
The need
The gap to close.
The practice needed patients to find it for urgent care and for routine visits alike.
- Be found by people who need an emergency dentist in St. Petersburg.
- Keep preventive and routine care in view alongside emergency searches.
- Reach more local patients for both offices.
What we did
What changed on the site.
The team improved the site’s structure and links, and cleared the way for new content to go live.
- Improved navigation, metadata and contextual links.
- Carried out technical repairs and acquired external links.
- Published approved drafts on the practice’s behalf to remove an operational bottleneck.
The results
What the search data shows.
Ranking keywords grew 88%. Over a 14-month window, visibility rose 49% and organic traffic 28%.
How we measured it.
Percentage changes as reported in the program’s records. Visibility and organic traffic cover a 14-month result window. The period for ranking keywords was not recorded, and start and end dates were not recorded for any figure.
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