SEO case study
How Spodak Dental Group grew organic traffic 131%
Spodak Dental Group offers family, restorative and cosmetic dentistry in Delray Beach, Florida. The team planned new pages from competitor and intent research and wrote briefs that tied technical fixes to their projected business value.
Family, restorative and cosmetic dentistry
spodakdental.com
+131%
Organic traffic
Overview
The business behind the search.
Spodak Dental Group has served patients for more than 40 years and is led by Dr. Craig Spodak. Family, restorative and cosmetic care all happen in one facility, which has its own ceramic lab on site.
The need
The gap to close.
The practice needed patients to see what set its all-in-one facility apart from other South Florida dental offices.
- Stand apart from other South Florida dental practices in local search.
- Bring its in-office membership plans to patients frustrated with dental insurance.
- Reach nervous patients looking for stress-free care.
What we did
What changed on the site.
The team based new pages on research and put the technical work in business terms.
- Used competitor and intent research to shape new pages.
- Prioritized valuable page content.
- Corrected legacy redirects.
- Pursued relevant external links.
- Wrote implementation briefs that connected technical fixes with projected business value.
The results
What the search data shows.
Organic traffic grew 131%, as reported in the program’s records.
How we measured it.
Percentage change as reported in the program’s records. The reporting period was not recorded.
Talk to us
Tell us where you need to show up.
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